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LICENSING RESOURCES & FOUNDATION BIBLIOGRAPHY
Updated September 2007

The Licensing Resources and Foundation Bibliography is a selection of professional development references for both new and experienced licensing and business development executives and others. We welcome comments about the Library in general and about the selected references in specific on the LES Foundation Discussion Board. Links to online booksellers are included at the end of the selection. The Library is organized and presented in four content areas:

The bibliography is provided as a courtesy to our members. The listings should not be construed as an endorsement by the LES Foundation of their content or views.

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I. Research and Technology Development

Averch, Harvey A. A Strategic Analysis of Science & Technology Policy. Baltimore, MD: Johns Hopkins University Press, 1985.

Bennis, Warren and Patricia W. Biederman. Genius: The Secrets of Creative Collaboration. Reading, MA: Addison-Wesley Publishing, 1997.

Bok, Derek. Universities in the Marketplace. Princeton, NJ: Princeton University, 2003.

Day, George S.; Gunther, Robert E. and Paul J.H. Shoemaker. Wharton on Managing Emerging Technologies. New York, NY: John Wiley & Sons, 2000.

Kahn, Kenneth B. New Product Planning. Thousand Oaks, CA: Sage Publications, 2001.

Malinowski, Michael J. Biotechnology: Law, Business, and Regulation. Gaithersburg: Aspen Law and Business, 1999.

Porter, Michael E. Competitive Advantage: Creating and Sustaining Superior Performance. New York, NY: Free Press, 1998.

Porter, Michael E. Competitive Strategy: Techniques for Analyzing Industries and Competitors. New York, NY: Free Press, 1998.

Senge, Peter M. The Fifth Discipline: The Art and Practice of the Learning Organization. New York, NY: Doubleday, 1st ed., 1990.

Stewart, Thomas A. Intellectual Capital: The New Wealth of Organizations. New York, NY: Doubleday, 1st ed., 1997.

Whitmore, Elaine. Product Development Planning for Health Care Products Regulated by the FDA. Milwaukee, WI: ASQC Quality Press, 1997.

II. Intellectual Property and Intellectual Asset Management

(AUTM) Technology Transfer Practice Manual. Northbrook, IL: Association of University Technology Managers 2nd ed., 2003.

Brunsvold, Brian G. and Dennis P. O’Reilley. Drafting Patent License Agreements. Washington, DC: Bureau of National Affairs, 5th ed., 2004.

Bryer, Lanning G. and Melvin Simensky. Intellectual Property Assets in Mergers & Acquisitions. New York, NY: John Wiley & Sons, 2002.

Davis, Julie L. and Suzanne S. Harrison. Edison in the Boardroom: How Leading Companies Realize Value From Their Intellectual Assets. New York, NY: Wiley, 2001.

Ramsay, John. “Dreadful Drafting Do’s and Don’ts of Warranty Clauses.” Les Nouvelles: Journal of the Licensing Executives Society. Vol. 38, No. 2, June 2003.

Edvinsson, Leif, and Michael S. Malone. Intellectual Capital: Realizing Your Company's True Value by Finding Its Hidden Brainpower. HarperBusiness, 1997.

Glazier, Stephen C. Patent Strategies for Business. LBI Law & Business Inst, 3rd ed., 1997.

Goldscheider, Robert. Licensing Law Handbook: The New Companion to Licensing Negotiations. St. Paul, MN: West Group, 2003.

Heen, Sheila; Patton, Bruce; and Douglas Stone. Difficult Conversations: How to Discuss What Matters Most. New York, NY: Viking, 1999.

Holmes, Mark. Patent Licensing: Strategy, Negotiation & Forms. Practising Law Institute (PLI) www.pli.edu..

Lerner, Paul J. and Alexander I. Poltorak. Essentials of Intellectual Property. New York, NY: John Wiley & Sons, 2002.

Lev, Baruch. Intangibles: Management, Measurement, and Reporting. The Brookings Institution, 2001.

Mard, Michael J.; Hichner, James R.; Hydenand, Steven D. and Mark L. Zyla. Valuation for Financial Reporting: Intangibles Assets, Goodwill, and Impairment Analysis. SFAS 141 & 142, John Wiley & Sons, 2002.

Matsuura, Jeffery H. Managing Intellectual Assets in the Digital Age. Artech House, 2003.

Pike, Christopher G. Virtual Monopoly: Building an Intellectual Property Strategy for Creative Advantage--From Patents to Trademarks, From Copyrights to Design Rights. Nicholas Brealey, 2001.

Pratt, Shannon P. Business Valuation Discounts and Premiums. John Wiley & Sons, 2001.

Pratt, Shannon P.; Reilly, Robert F. and Robert P. Schweihs. Valuing a Business. McGraw-Hill Trade, 4th ed., 2000.

Ramsay, John. Ramsay on Technology Transfer and Licensing. Canada: Butterworths, 2nd ed. Ltd., 2002.

Rivette, Kevin G, and David Kline. Rembrandts in the Attic: Unlocking the Hidden Value of Patents. Harvard Business School Press, 1999.

Roos, Johan; Goran Roos; Dragonetti, Nicola C.; and Leif Edvinsson. Intellectual Capital: Navigating in the New Business Landscape. New York University Press, 1998.

Stewart, Thomas A. Intellectual Capital: The New Wealth of Organizations. Bantam Books, 1998.

Sveiby, Karl Eric. The New Organizational Wealth: Managing & Measuring Knowledge Based Assets. Berrett-Koehler Pub, 1997.

Teece, David J. Managing Intellectual Capital: Organizational, Strategic, and Policy Dimensions. Oxford University Press, 2002.

Truss, Lynne. Eats, Shoots, & Leaves: The Zero Tolerance Approach to Punctuation. New York, NY: Gotham Books, 2004.

III. Business Development and Commercialization

Berman, Bruce M. From Ideas to Assets: Investing Wisely in Intellectual Property. John Wiley, 2002.

Block, Zenas and Ian C. MacMillan. Corporate Venturing: Creating New Businesses Within the Firm. Boston, MA.: Harvard Business School, 1995.

Boer, F. Peter. Valuation of Technology: Business and Financial Issues in R&D. John Wiley & Sons, 1999.

Fisher, Roger and William Ury. Getting to Yes: Negotiating Agreement Without Giving In. New York, NY: Penguin Books, 2nd ed., 1991.

Goldscheider, Robert. The LESI Guide to Licensing Best Practices: Strategic Issues and Contemporary Realities. New York, NY: John Wiley & Sons, 2002.

Gompers, Paul A. and Josh Lerner. The Money of Invention: How Venture Capital Creates New Wealth. Boston, MA.: Harvard Business School Press, 2001.

Gompers, Paul A. and Josh Lerner. The Venture Capital Cycle. Boston, MA: Massachusetts Institute of Technology, Fourth Printing, 2000.

Hisrich, Robert D. and Michael P. Peters. Marketing a New Product: Its Planning, Development, and Control. Menlo Park, CA: Benjamin Cummings, 1978.

Kotler, Philip. Kotler on Marketing: How to Create, Win, and Dominate Markets. New York, NY: Free Press, 1999.

Landau, Ralph; Mowery, David C.; and Nathan Rosenberg. Technology and the Wealth of Nations. Stanford, CA: Stanford University Press, 1993

Matkin, Gary W. Technology Transfer And The University. New York, NY: MacMillan Publishing, 1990.

Megantz, Robert C. Technology Management: Developing and Implementing Successful Licensing Programs. New York, NY: John Wiley & Sons, 2002.

Mowery, David C.; Nelson, Richard R.; Sampat, Bhaven N. and Arvids A. Ziedonis. Ivory Tower and Industrial Innovation: University-Industry Technology Transfer Before and After the Bayh-Dole Act in the United States. Stanford, CA: Stanford Business Books, 2004.

Parr, Russell L. and Patrick H. Sullivan. Technology Licensing: Corporate Strategies For Maximizing Value. New York: John Wiley & Sons, 1996.

Razgaitis, Richard. Early-Stage Technologies: Valuation and Pricing. New York, NY: John Wiley & Sons, 1999.

Razgaitis, Richard. Valuation and Pricing of Technology – Based Intellectual Property. Hoboken, NJ: John Wiley & Sons, 2004

Reily, Robert F. and Rober P. Schweihs. Valuing Intangible Assets. McGraw-Hill Trade, 1998

Slywotzky, Adrian and Richard Wise. How to When Markets Don’t. New York, NY: Warner Books, 2003.

Smith, Gordon V., and Russell L. Parr. Intellectual Property: Licensing and Joint Venture Profit Strategies. John Wiley & Sons, 3rd ed., 2000.

Smith, Gordon V., and Russell L. Parr. Valuation of Intellectual Property and Intellectual Assets. John Wiley & Sons,2rd ed., 1994.

IV. Innovation and Entrepreneurship

Wall Street Journal Online - Entepreneur

Berman, Bruce (ed.). Making Innovation Pay, John Wiley & Sons, Hoboken, NJ, 2006

Christensen, Clayton M. Harvard Business Review on Innovation. Boston, MA.: Harvard Business School, 2001.

Christensen, Clayton M.; Roth, Erik A. and Anthony D. Scott. Seeing What's Next: Using Theories of Innovation to Predict Industry Change. Boston, MA.: Harvard Business School, 2004.

Drucker, Peter. Innovation and Entrepreneurship: Practice and Principles. New York, NY: Harper & Row, 1985.

Feldman, Maryann P. Geography of Innovation. Netherlands: Kluwer Academic Publishers Group, 1994.

Foster, Richard. Innovation: The Attacker’s Advantage. New York, NY: McKinsey & Company, Summit Books, 1986.

Hodgetts, Richard M. and Donald F. Kuratko. Entrepreneurship: Theory, Process, & Practice. Australia: 2004.

Jonash, Ronald S. and Tom Sommerlatte. The Innovation Premium. New York, NY: Harper Collins Publishers, 1999.

Kawasaki, Guy. The Art of the Start: The Time-tested Battle-hardened Guide for Anyone Starting Anything. New York, NY: Portfolio, 2004.

Kanter, Rosabeth M.; Kao, John; and Fred Wiersema. Innovation. New York, NY: Harper Collins Publishers, 1997.

Nonaka, Ikujiro, and Hirotaka Takeuchi. The Knowledge-Creating Company: How Japanese Companies Create the Dynamics of Innovation. Oxford. University Press, 1995.

Rogerts, Everett M. Diffusion of Innovations. New York, NY: Simon & Schuster, 5th ed., 2003.

Scott, Shane A. Finding Fertile Ground: Identifying Extraordinary Opportunities for New Ventures. Upper Saddle River, NJ: Wharton Schol Publishing, 2005.

Spinelli, Stephen and Jeffry A. Timmons. New Venture Creation: Entrepreneurship for the 21st Century. New York, NY: McGraw Hill, 6th ed., 2004.

Utterback, James M. Mastering the Dynamics of Innovation. Boston, MA.: Harvard Business School, 1996.

Von Hippel, Eric. The Sources of Innovation. New York, NY: Oxford University, 1988.


Ordering Information

Amazon.com Amazon.com

Bookfinder.com www.bookfinder.com

Barnes & Noble www.barnesandnoble.com

AUTM Technology Transfer Practice Manual (847) 559-0846


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